Life's better with a soundtrack.
There's something great about surprises. Gifts, lottery tickets, texts —— pleasant uncertainty elicits strong dopamine hits. There's also something great about soundtracks. They conjure alternative impressions of existing material. Have you ever watched a TV show or a movie on mute? It's a completely different experience.
On Wizzy, you record a video, anything works, as long as it's less than 15 seconds, then send it to a list of friends. When you hit send, a random song — anything from 50 Cent to Taylor Swift — is matched, mixed, and sent with it. It might match what's happening in your video, however, hilariously, it usually doesn't. But you don't know what the song is until after it's been sent. You find out at the same time as your friends on the receiving end.
Wizzy was created by Nathanial Hajian
, James Ruben
, Brendan Ryan
, and I at Greylock hackfest
in July 2014.